"Our business in this world is not to succeed, but to continue to fail, in good spirits."
- Robert Louis Stevenson
Every filmmaker secretly hopes that his new film will break all box office records, and become the next "Blair Witch Project." And until a film is tested in the marketplace, it's hard to know how well it will be received. But the dust eventually settles, and a film's market value starts to become more clear.
And the question is: is the theater half empty or half full?
For the first few weeks of the release of "I Am A Sex Addict," the theater was feeling half-empty. And the negative reviews were painful to read.
But I've started to get a more accurate sense of the film's public reception, and I've started to accept the film for what it is. It is not a blockbuster, and it is not a runaway hit. It's an odd film, and it doesn't appeal to everyone (I'm not sure why this surprises me, but it always does). But the film does appeal to a lot more people than my previous films ever did, and that, at least for me, is the equivalent of a miracle.
And so, the very same theaters no longer feel half-empty to me. For some reason, they have started to feel half-full.
posted by Caveh Zahedi at
11:43 PM
